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Wolff Preparing to Sell Shareholding Valuing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has led the Mercedes team to historic achievements in F1

Mercedes team principal Toto Wolff is in final negotiations to offload a portion of his ownership stake in the Mercedes F1 outfit.

This transaction estimates Mercedes at £4.6 billion – an unprecedented figure for an F1 team – following McLaren were valued at £3.5bn in a change of corporate structure last September.

The Austrian executive, who holds one-third of the Mercedes F1 operation, plans to divest a stake in the region of 5%.

The 53-year-old will remain as team boss and CEO should the deal proceed.

Ownership Breakdown

Remaining partners in the team are Mercedes-Benz and chemicals giant Ineos Group, who each also own a third of the company.

An official representative said: "We will be making no official statement on this. The management structure of the team stays unchanged, and all three partners are fully committed to continued achievements of the brand in Formula One."

Financial Growth

The deal signifies a significant increase in worth of the Mercedes team after Ineos Group bought its share for £208 million in 2022.

This surge demonstrates the growth in valuations of F1 teams recently due to the increasing appeal of Formula 1 around the world.

This trend was evident with the success of the Formula 1 film starring Brad Pitt, which was released last summer and has grossed over $630 million (£458m) at cinemas worldwide.

The film represents Pitt's most successful movie and the most successful sports movie to date.

Present Performance

The Mercedes team are runner-up in the team standings, behind McLaren, with three Grands Prix remaining in the current championship.

Mercedes' primary racer George Russell has won 2 of the 21 races so far and is in fourth place in the individual standings after McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

Mercedes won a unprecedented eight straight team titles and seven driver championships, six won by Lewis Hamilton and one for Nico Rosberg, from 2014 to 2021.

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Seth Flynn

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